The dataset powering the Spotify Streaming Analytics Dashboard contains essential metrics related to song performance, artist popularity, and user engagement. It includes detailed artist information, such as name, popularity ranking, and total streams, providing insights into the most successful musicians on the platform. Additionally, song details like track name, duration, and peak position on the charts help track individual song performance over time.
The dataset also captures streaming metrics, including daily and total stream counts, as well as peak streaming times, allowing users to identify high-engagement periods. Furthermore, user engagement trends are analyzed based on listening patterns by day and hour, offering valuable insights into audience behavior. Lastly, time-based trends help track streaming activity over different periods, enabling a deeper understanding of emerging artists, seasonal variations in listening habits, and genre-based streaming patterns. This dataset serves as a powerful tool for music industry professionals, marketers, and data analysts looking to identify trends, optimize promotions, and enhance audience targeting strategies.